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(More customer reviews)For anyone who has red highlights or any type of red coloring in their hair, it's a well known fact that it FADES FAST! My dark red highlights fade in a matter of only a few short weeks. A few months ago I began using this product, and I have been thrilled with the results. The red still fades, there is nothing that can completely prevent that, but it lasts much, much longer when using Radiant Red products. My hairdresser was amazed when I went back to get my roots touched up and she asked what on earth I had been using to keep my red from fading. If you want to prolong your red, this is the way to go! And absolutely use together with Radiant Red conditioner!
Click Here to see more reviews about: John Frieda Radiant Red Color Captivating Daily Shampoo with Light Enhancers 8.45 fl oz (250 ml)
(Product received may temporarily differ from image shown due to packaging update. Image will be revised, shortly)For all shades of natural, color-treated or highlighted red hairPreserves and magnifies vibrant red color Rekindles intense shine See your hair in a whole new light™Light has the power to maximize the unique qualities of every hair shade. Red hair is vibrant in color, and needs light to magnify and intensify the distinct tones that make it so unique.radiant red™ Color Captivating™ Daily Shampoo, with Light Enhancers™, transforms red strands so they attract more light and project rich red tones. The result is red hair that looks instantly more vibrant with a burst of vivid color and shine. Gentle formula helps retain your precious red color.With Intensifying Extracts: pomegranate and plumNon-Color DepositingQuestions? Call 1-800-521-3189 or visit johnfrieda.comMade in USA
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